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	<title>Content Fairy - Guy Redwood&#039;s Blog &#187; usability</title>
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	<description>Journal &#38; Eye Tracking Notes from a global voice in Leeds</description>
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		<title>SimpleUsability back from Internet World 2009</title>
		<link>http://www.contentfairy.com/usability/simpleusability-back-from-internet-world-2009/</link>
		<comments>http://www.contentfairy.com/usability/simpleusability-back-from-internet-world-2009/#comments</comments>
		<pubDate>Sat, 02 May 2009 10:55:36 +0000</pubDate>
		<dc:creator>Guy</dc:creator>
				<category><![CDATA[eye tracking]]></category>
		<category><![CDATA[usability]]></category>

		<guid isPermaLink="false">http://www.contentfairy.com/?p=169</guid>
		<description><![CDATA[To say I&#8217;m exhausted, is an understatement. We spent most of this week exhibiting at Internet World 2009, held in Earls Court 2. Three of us manned the stand and were kept busy for much of the time. This was our third show, so we knew the ins and outs of internet world show life. [...]]]></description>
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		<title>Think Visibility &#8211; a new conference in Leeds</title>
		<link>http://www.contentfairy.com/usability/think-visibility-a-new-conference-in-leeds/</link>
		<comments>http://www.contentfairy.com/usability/think-visibility-a-new-conference-in-leeds/#comments</comments>
		<pubDate>Mon, 22 Dec 2008 10:41:25 +0000</pubDate>
		<dc:creator>Guy</dc:creator>
				<category><![CDATA[conference]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[usability]]></category>

		<guid isPermaLink="false">http://www.contentfairy.com/?p=151</guid>
		<description><![CDATA[I&#8217;ve been invited to speak at the new Think Visibility conference in Leeds, organised by Dom Hodgson. This conference pulls together a range of respected speakers focusing on online visibility and conversion. If you are involved in etail, this should be a no brainer decision, you&#8217;d normally pay big money to see just one of [...]]]></description>
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		<title>Product choosing behaviour exposed through eye tracking</title>
		<link>http://www.contentfairy.com/usability/product-choosing-behaviour-exposed-through-eye-tracking/</link>
		<comments>http://www.contentfairy.com/usability/product-choosing-behaviour-exposed-through-eye-tracking/#comments</comments>
		<pubDate>Sat, 15 Nov 2008 11:50:21 +0000</pubDate>
		<dc:creator>Guy</dc:creator>
				<category><![CDATA[eye tracking]]></category>
		<category><![CDATA[usability]]></category>

		<guid isPermaLink="false">http://www.contentfairy.com/?p=126</guid>
		<description><![CDATA[This week, we had a retailer of bathroom suites in for a day of eye tracking. The testing covered a range of customer journeys and a range of bathroom websites. Whilst I can&#8217;t disclose all the good stuff we discovered there is a key finding that I&#8217;ll share, as we&#8217;ve seen it many times before, [...]]]></description>
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		<title>I want to be a retailer</title>
		<link>http://www.contentfairy.com/usability/i-want-to-be-a-retailer/</link>
		<comments>http://www.contentfairy.com/usability/i-want-to-be-a-retailer/#comments</comments>
		<pubDate>Sat, 08 Nov 2008 12:34:32 +0000</pubDate>
		<dc:creator>Guy</dc:creator>
				<category><![CDATA[usability]]></category>
		<category><![CDATA[online retail]]></category>

		<guid isPermaLink="false">http://www.contentfairy.com/?p=119</guid>
		<description><![CDATA[Whenever our usability business engages with an online retailer who&#8217;s got a good proposition, I&#8217;m always a little envious of the position they&#8217;re in. Online retail is really exciting, the rewards are well earned for those that get it right and the detail people need to do on the customer journeys is big. For brief [...]]]></description>
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		<title>Top 8 usability mistakes</title>
		<link>http://www.contentfairy.com/usability/top-8-usability-mistakes/</link>
		<comments>http://www.contentfairy.com/usability/top-8-usability-mistakes/#comments</comments>
		<pubDate>Tue, 20 May 2008 18:41:54 +0000</pubDate>
		<dc:creator>Guy</dc:creator>
				<category><![CDATA[usability]]></category>

		<guid isPermaLink="false">http://www.contentfairy.com/?p=112</guid>
		<description><![CDATA[All I&#8217;m going to say is&#8230;. this is fabulous&#8230; please nobody shout at me. http://goodexperience.com/2008/05/the-top-8-mistakes-in.php  ]]></description>
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		<title>Internet World &#8211; 2 weeks and counting, &amp; hair-loss at an all-time record high.</title>
		<link>http://www.contentfairy.com/usability/internet-world-2-weeks-and-counting-hair-loss-at-an-all-time-record-high/</link>
		<comments>http://www.contentfairy.com/usability/internet-world-2-weeks-and-counting-hair-loss-at-an-all-time-record-high/#comments</comments>
		<pubDate>Sun, 13 Apr 2008 11:50:39 +0000</pubDate>
		<dc:creator>Guy</dc:creator>
				<category><![CDATA[eye tracking]]></category>
		<category><![CDATA[usability]]></category>

		<guid isPermaLink="false">http://www.contentfairy.com/?p=111</guid>
		<description><![CDATA[We&#8217;re back at Internet World after a few years of rest, launching a new service aimed at SME website owners who need usability, called Website Rehab. Every business we&#8217;ve talked to about this new service, has been very interested. Infact, very, could be an understatement, we&#8217;ve had several offers of block bookings, well before rehab is officially launched. [...]]]></description>
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		</item>
		<item>
		<title>Grace under pressure &#8211; a new usability testing technique</title>
		<link>http://www.contentfairy.com/usability/grace-under-pressure-a-new-usability-testing-technique/</link>
		<comments>http://www.contentfairy.com/usability/grace-under-pressure-a-new-usability-testing-technique/#comments</comments>
		<pubDate>Wed, 05 Mar 2008 20:56:16 +0000</pubDate>
		<dc:creator>Guy</dc:creator>
				<category><![CDATA[usability]]></category>

		<guid isPermaLink="false">http://www.contentfairy.com/?p=110</guid>
		<description><![CDATA[We returned from a meeting today, where we had showed off a customer&#8217;s website. Unknown to us, it had just been revised to fix an internal shopping cart bug. Anyway &#8211; the implemented solution to this bug, was, shall we say, interesting&#8230;. and now something we thought may be a new barrier to a sale for some users.  So we got back to [...]]]></description>
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		</item>
		<item>
		<title>Logo Creep TM</title>
		<link>http://www.contentfairy.com/usability/logo-creep-tm/</link>
		<comments>http://www.contentfairy.com/usability/logo-creep-tm/#comments</comments>
		<pubDate>Sun, 28 Oct 2007 09:26:54 +0000</pubDate>
		<dc:creator>Guy</dc:creator>
				<category><![CDATA[usability]]></category>

		<guid isPermaLink="false">http://www.contentfairy.com/?p=107</guid>
		<description><![CDATA[A fine example of a behaviour called Logo Creep TM. I thought this was extinct - but it seems the team at Crocus have done their bit to keep it alive. On a serious note &#8211; we have evidence from eye tracking and verbal feedback to suggest that this really annoys users.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Xtracycle in the UK &#8211; helping Eco &amp; Sustainable Companies</title>
		<link>http://www.contentfairy.com/eco/xtracycle-in-the-uk-helping-eco-sustainable-companies/</link>
		<comments>http://www.contentfairy.com/eco/xtracycle-in-the-uk-helping-eco-sustainable-companies/#comments</comments>
		<pubDate>Mon, 23 Apr 2007 17:10:46 +0000</pubDate>
		<dc:creator>Guy</dc:creator>
				<category><![CDATA[eco]]></category>
		<category><![CDATA[fair trade]]></category>
		<category><![CDATA[mentor]]></category>
		<category><![CDATA[usability]]></category>

		<guid isPermaLink="false">http://www.contentfairy.com/?p=92</guid>
		<description><![CDATA[I finally got time to respond to our latest request for help under our Eco support scheme. The UK distributor of the fabulous Xtracycle has pitched us for some free mentoring. Can we refuse to help such a cool product? There are certain criterias that need to be met and we do have to turn [...]]]></description>
		<wfw:commentRss>http://www.contentfairy.com/eco/xtracycle-in-the-uk-helping-eco-sustainable-companies/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Eye Tracking User Group Update</title>
		<link>http://www.contentfairy.com/usability/eye-tracking-user-group-update/</link>
		<comments>http://www.contentfairy.com/usability/eye-tracking-user-group-update/#comments</comments>
		<pubDate>Fri, 20 Apr 2007 13:58:08 +0000</pubDate>
		<dc:creator>Guy</dc:creator>
				<category><![CDATA[eye tracking]]></category>
		<category><![CDATA[heatmaps]]></category>
		<category><![CDATA[tobii]]></category>
		<category><![CDATA[usability]]></category>

		<guid isPermaLink="false">http://www.contentfairy.com/?p=91</guid>
		<description><![CDATA[The two day Tobii User Meeting in Frankfurt was fantastic. We were hoping it would be special &#8211; and can now confirm it was. 60 pioneers of eye tracking for usability studies, sharing stories and ideas over 2 days and much beer. I&#8217;ve got many pages of notes, which I plan to place on here over the next [...]]]></description>
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		<slash:comments>0</slash:comments>
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